186 research outputs found

    Nature-based tourism in the Algarve: a fact or a myth?

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    The Algarve is a mature destination in the south of Portugal and is mainly well-known for its offerings of sun and sea. In addition to strong seasonal changes, the region also faces strong competition from other nearby destinations, which has affected its ability to better attract tourists. Regional stakeholders have recognized the need to diversify the tourist experience, and a strong effort has been dedicated to the development of complementary tourist products, with special attention to eco-tourism. The present study uses data from a survey of tourists who visited the Algarve in December 2010 (low season) to determine the extent to which tourists visiting the region would actively search for nature-related activities, and the profile of these individuals. In particular, the study aims to understand whether these tourists share environmentally friendly values or, instead, have chosen the Algarve based on its attributes of traditional appealing climatic conditions and beaches. Depending on whether nature-based tourism in the Algarve is a fact or a myth, strategies for repositioning the destination can be adapted, new tourist products can be proposed and communication campaigns may need to be rethought.info:eu-repo/semantics/publishedVersio

    Monitoring the quality of tourism experience

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    The new economic era the experience economy that we entered in the XXI century is challenging the overall tourism industry and destinations to respond to visitor expectations in a radically different way, demanding a new vision on what is truly being delivered to them. Within the current era, tourism businesses and destinations, in order to thrive and compete globally, are bound to recognize that experience, not goods or services, are what motivates visitors to travel, repeat visits to the destinations and recommend it to friends and relatives. Being so, a research agenda for tourism development and quality should place at its centre the nature of tourist experience and meanings of quality tourist experience from the stakeholders point of view, so that the industry actors can take joint action supported by in-depth knowledge of meanings attached to experience. With few exceptions, in tourism related literature, quality tourism experience has been largely overlooked. However, tourist experience and tourism experience have been discussed by Clawson [1], [2], [3], [4], [5], [6], [7], [8], [9] among others. Clawson[1] wrote about recreation experience; Boorstin[2] discoursed on authenticity in tourist experience; Cohen[3], [4] studied the phenomenological tourist experience frames; MacCannell's[5] presented contemporaneous writings on tourist experience and authenticity. Pearce and Caltabiano[7] further extended consideration of traveller and tourist experience and authenticity with connections to motivations. Smith [6], Smith and Brent [8] addressed the interaction of host and guest in travel experience. Ryan [9] focused particularly on the `tourist experience'. Tourism and tourist experience past research have also focused on temporary and activity-based relationships [1] and some only on activity [10], [11]. Borrie and Birzell[12] presented four ways used to understand tourist and tourism experience. Those four ways include (1) meaningsbased[13], (2) benefits, (3) satisfaction[14], and (4) experience based means[4], [15]. Urry[16] introduced the notion of 'gaze' into considerations of tourist experience albeit 'his gazes' were challenged by Perkins and Thorns[17]. Although there has been considerable theoretical thinking on the subject, not much empirical research is available. One reason for this to happen is the multidimensional, complex and highly diversified nature of the tourist experience. Another reason is related to the fact that supporting constructs, namely satisfaction, quality and value, continue relatively ambiguous and are not always part of an integrated vision and consistent research. And yet, understanding of major and relevant dimensions of the tourist experience are of utmost importance to construct operationalization for effective experience management at destination level. The article proposes an integrated vision on how to monitor the quality of tourism in a mass tourism coastal destination the Algarve (Portugal). While analyzing the quality of the tourism experience from tourists' perspective represents the overall purpose of this paper, and the specific objectives are threefold. Firstly, the research intends to assess the tourists' perceptions on the four dimensions of the experience destination, attributes and compares them with satisfaction felt in terms of the same attributes. Secondly, it expects to provide an overall assessment of tourism experience. Thirdly, the study proposes to establish the relationship between tourist satisfaction and the tourist experience and destination loyalty.The questionnaires were based on the work of Oh, Fiori and Jeong [18], after having been adapted to the Algarve tourist destination context, and refer to the four areas of the Experience Economy: Education (items a, b, c, d), aesthetics (items e, f, g, h), Entertainment (i, j, k, l) and Escapism (m, n, o, p). The last three items- q, r, s are related to memory and memories. To that end, a survey was carried out sampling 405 individuals. Of the 397 valid questionnaires obtained, 90% were answered by tourists from Portugal, Germany, Spain, the Netherlands, Ireland and the United Kingdom. The results show about 95% of the respondents are satisfied and very satisfied. Approximately 95.3% of the respondents say they are satisfied and very satisfied with their stay in the Algarve. About the quality of lived experience, 77.3% classified very good and excellent. One of the important findings of this research is that the majority of the respondents (93`)/0) intends to recommend the Algarve to friends and relatives. With this research, the team expects to contribute to a thorough understanding of tangible and intangible activities and attributes that form the underlying basis of the tourist experience in coastal tourism

    Social networks and digital influencers: their role In customer decision journey in tourism

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    Several studies have shown the impact of social media on tourism and the role of digital influencers. However, the relationship between social media, digital influencers, and the customer decision journey has not been much studied. To help fill this gap, the present study examines the role of digital influencers during each phase of the customer decision journey using an online survey. The findings from 244 social media users show that the majority use social networks when planning a trip, however, sharing the experiences of other travellers is not a relevant aspect. While, overall, digital influencers have no significant impact, their followers tend to value their content, visit the sites they suggest, and share their own experiences, mostly through Instagram.FCT-Foundation for Science and TechnologyPortuguese Foundation for Science and Technology [UID/SOC/04020/2019

    Designing Accessible Tourism Experiences: Slow, Sensory And Smart Framework

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    Slow tourism is an emergent research area focused on slowing the pace of life during vacations. A comprehensive multi-sensory approach can contribute to designing enhanced slow tourism experiences deemed accessible, both in situ and remotely. There is a research gap in considering multi-sensory stimuli in the design of accessible tourism experiences using technology. As such, this research intends to propose a theoretical framework focused on the development of slow tourism through sensory cues and smart technologies. In so doing, a critical approach to literature was carried out by intersecting three areas of literature following the rationale of the Stimuli-Organism-Response model: slow tourism, multi-sensory tourism experiences design, and smart destinations. The significance of this framework is threefold: it strengthens local identities and aids sustainable tourism by involving the community; it promotes experiences deemed authentic considering multiple stakeholders’ perspectives; and it addresses the visitor experience before, during and after the visit to the destination in an accessible manner using smart technologies. A framework with six steps is offered based on participatory methods

    Design and marketing: Intersections and challenges

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    This editorial article reports on interdisciplinary research being conducted at the interface between the scientific disciplines of marketing and design. It reviews the 11 academic papers from the special issue situated at this intersection, thereby showing the richness of research happening in this liminal area. At the same time, the paper observes how the disciplines' different scopes as well as their different modi operandi inhibit the collaboration between marketing and design research. Whereas marketing largely follows the paradigm of empirical realism asking how the current world works, design largely follows the pragmatist paradigm asking how a future world can be shaped. Finally, this paper contains a number of suggestions on how to foster cooperation between the two disciplines.FCT:UIDB/04020/2020info:eu-repo/semantics/publishedVersio

    The interplay of marketing and design

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    This paper provides insights into the interdisciplinary intersections between marketing and design. It explores the various design intersections in the marketing fields. The collaboration between marketing and design is restricted by the paradigm boundaries, but not by the industry, researchers, and research projects. Challenges for both disciplines' future are explored, highlighting the need for a paradigm shift in marketing.FCT: UIDB/04020/2020info:eu-repo/semantics/publishedVersio

    Allgarve events: Implications for the Algarve image

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    Located in the south of Portugal, the Algarve belongs to the top twenty travel destinations worldwide, with a local economy relying strongly on tourism-related activities. The Allgarve programme was launched in 2007 and is an umbrella brand that aims to reposition the Algarve as a refi ned tourism destination with glamour. Allgarve is a set of cultural, artistic and sports events off ered mainly during the summer season. Based on data from a questionnaire carried out with 282 foreign tourists who visited the Algarve, this study identifi es and profi les clusters of tourists based on their perceptions of Allgarve. In addition, we analyse to what extent the image of the Algarve has changed as a consequence of the Allgarve events. The results show that most respondents agree with the Allgarve brand name, report a positive perception of the campaign, and agree that it has a positive impact for the Algarve differentiation. However, the results suggest that the majority of tourists still come to the region attracted by the Algarve brand, and that this brand has not been aff ected by the Allgarve programme's content. Th e fi ndings of this study are important in understanding the implications of events in repositioning strategies of mature tourism destinations

    Effects of word length and word frequency among dyslexic, ADHD-I and typical readers

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    This study aimed to investigate the neuropsycholinguistic functioning of children with Developmental Dyslexia (DD) and Attention-Deficit/Hyperactivity Disorder – inattentive subtype (ADHD-I) in a reading task. The psycholinguistic profile of both groups was assessed using a battery of neuropsychological and linguistic tests and compared to typical readers. Participants were submitted to a silent reading task with lexical manipulation of the text. Eye movements were recorded and compared aiming to find cognitive processes involved in reading that could help differentiate groups. The study examined whether word-frequency and word-length effects distinguish between groups. Participants included 19 typical readers, 21 children diagnosed with ADHD-I and 19 children with DD. All participants were attending 4th grade and had a mean age of 9.08 years. Children with DD and ADHD-I exhibited significant different cognitive and linguistic profiles on almost all measures evaluated when compared to typical readers. The effects of word length and word frequency interaction also differed significantly in the 3 experimental groups. The results support the multiple cognitive deficits theory. While the shared deficits support the evidence of a phonological disorder present in both conditions, the specific ones corroborate the hypothesis of an oculomotor dysfunction in DD and a visuo-spatial attention dysfunction in ADHD

    Cultural and creative tourism: the case of ‘Celebrations’ in the Algarve Region

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    This study sought to investigate the importance of cultural and creative tourism associated with 'celebrations' (i.e., festivais, festas, feiras and even to s [festivals, feasts, fairs and events]) in the Algarve region of Portugal. The resulting paper first discusses the significance of cultural and creative tourism and its interconnections with sustainable development in a region traditionally linked with 'sun and sea' tourism products. The methodological framework was a case study that focused on links between cultural and creative tourism and the dynamics of celebrations in 16 Algarve municipalities (concelhos municipais). The study was based on content analysis of data gathered with a questionnaire distributed to camara municipal (city council) culture and/or tourism responsibles from the 16 Algarve municipalities, namely, those (technicians) whose jobs are related to enhancing the attractiveness of the cultural resources associated with celebrations. The results reveal an increasing recognition of the importance of cultural patterns to municipals' tourism offers based on popular and everyday culture, which contribute to the Algarve's authentic identity and heterogeneous features.national funds through the FCT- Foundation for Science and Technology [UID/SOC/04020/2019

    Turismo cultural em anålise. Contributos metodológicos para a inventariação de recursos turísticos de base cultural

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    O presente artigo visa refletir sobre o turismo cultural, levando Ă  problematização de conceitos como turismo e cultura, tendo em conta que os destinos turĂ­sticos, tradicionalmente assentes no produto “sol e mar”. Neste contexto, o artigo apresenta uma metodologia desenhada com o propĂłsito de delimitar uma proposta para o desenvolvimento de produtos turĂ­sticos de base cultural para uma regiĂŁo turĂ­stica cujo principal produto Ă© o sol e mar, a qual assenta numa matriz concetual estabelecida a partir de um exaustivo enquadramento teĂłrico-conceptual
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